If you are interested in a job where you get the chance to think creatively and influence how other people think or act, then working in the communications and media industry is the place to be.

We all watch TV, including the adverts, and are targeted by marketing campaigns. We read books and newspapers. We very often take on board the attitudes promoted by people who work in this industry. We want to have the products they advertise.

To see the routes to getting into each of these sectors, take a look at our Career Areas.

What areas can I work in?

There are many different types of careers to choose from in this sector, including advertising, marketing and public relations (PR); journalism; media and broadcasting; and publishing and writing.

What kind of companies can I work for?

For some careers, such as TV or journalism, you would work for a specific type of company, but in areas such as PR and marketing, you could be working for a company in any type of industry.

Possible employers include:

• advertising, marketing and public relations firms
• promotion and events management companies
• TV, film and radio broadcasting companies
• book, newspaper and magazine publishers
• online publishing and design companies
• colleges and universities
• the Civil Service or local government.